A History of Education
For more than 40 years, the Traffic Improvement Association of Michigan (TIA) has created and hosted numerous traffic safety education programs. These programs include:
- Marketing materials to improve safety belt use and reduce drunk driving.
- Special educational programs for school officials (bus drivers, transportation supervisors, etc.), community officials (councils, boards, committees, etc.), and the public (service clubs, private organizations, etc.)
- Educational programs to help improve the collection and distribution of accurate and timely traffic crash data by law enforcement officials.
- Information and supporting "sobriety courts."
- Providing "Traffic Fact Sheets" that explain technical traffic topics in non-technical terms.
TIA developed one of the first safety
belt marketing campaigns, which was used by
the National Highway Traffic Safety
Administration (NHTSA) in 1969. "It's lock
it to me time" safety belt campaign was very
successful.
In addition, TIA played a strong role at the
state level to support the primary safety
belt and the 0.08 BAC laws. In 2008,
Michigan reached a 97.2 percent safety belt
use rate, which was the highest in the
nation for 2008.
Next Early Birds
Tuesday, October 4, 2011
7:30 AM - 9:15 AM
(Breakfast will start at 7:00 AM)
William M. Costick Activities Center
28600 Eleven Mile Road
Farmington Hills, Michigan 48336
Remembering Ally: Distracted Driving Awareness Campaign
The "Remembering Ally: Distracted Driving Awareness Campaign" was created in memory of Ally Zimmerman, a 16-year-old Oakland County resident and Romeo High School student, who was hit by a distracted driver on December 28, 2010. She later died from her injuries. More than twenty law enforcement agencies are participating in this effort, in addition to numerous high school and college students, concerned citizens and businesses, and members of Ally's family. The campaign includes the development of posters, a TV public service announcement, a mock distracted driving crash video, and a multimedia presentation. These materials will be available to high schools, colleges/universities, and law enforcement agencies in Michigan beginning in late February of 2012. They will also be available nationally through the TIA website, and promoted on social media sites. Presentations will be given, in partnership with law enforcement agencies, at high schools and colleges/universities. A public forum was held on May 2, 2011, and there were more than one hundred attendees present. Several TV news crews also attended the event, which helped to further the safety message.
Read MoreContact Info
1827 N. Squirrel Road
Auburn Hills, Michigan 48326
1-248-334-4971 Office
1-248-475-3434 Fax
www.tiami.us